MATE.BIKE Japan meets Danish cycling culture
presented by Yosuke Kubozuka
As partnerships form and new friendships grow, MATE’s relationship with Japan continues to flourish with a shared passion for cycling and ambition for a greener future. While both Denmark and Tokyo share a rich cycling culture, MATE’s home city of Copenhagen showcases a cycling infrastructure and a way of life that many in Japan hope to emulate. We hope to continue to foster these relationships and build collaborations where we can learn and grow.
We are delighted to introduce the talented actor, Yosuke Kubozuka, who has been a brand ambassador for MATE since the brand's debut in Japan. On a recent trip to Denmark, Yosuke visited our Copenhagen HQ and took a cycle around the city, gaining a greater understanding of MATE’s ambitious hopes for the future and the infrastructure of the city which has been integral in shaping our outlook.
02 Special talk
Yosuke Kubozuka sits down for an intimate conversation with MATE CEO, Thomas Vuillez. They discuss the evolution and growth potential of the brand, revealing a shared optimism for the positive impacts cycling can bring in changing the way we interact and move across our cities in the future.
03 Another story
Since our inception, MATE has always enjoyed sharing the rich cycling heritage of our home city with those new to the city. Yosuke Kubozuka takes a spin through Copenhagen's streets and discovers much to admire and strive for back in Japan within the cycling infrastructure in one of Europe’s happiest countries.
More from the blog
MATE.BIKE Japan and Yosuke Kubozuka visit Denmark
TOP 5 BENEFITS OF CYCLING WITH FRIENDS
PALM ANGELS X MATE SEQUEL